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Category Archives: Customer Loyalty
How Many Customers Can You Afford to Lose?
According to the Harvard Business Review, 67 percent of customers who choose a new supplier said they were satisfied with their former supplier! On an average, most U.S. companies lose half their customer base every five years. So why would … Continue reading
Posted in Customer Loyalty, Leadership
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Are You Keeping Your Customer’s Vitals?
What’s one of the best ways to keep clients? Know them. For example, think of Doctors. Why do people go to the same doctor every time? First, because of trust. But more importantly, the doctor has your files, your whole … Continue reading
The Three Most Important Things about Testing and Measuring
1. Testing and measuring is nothing new. You’ve probably been doing it all your business life. Remember the newspaper advertising you tried that didn’t work, and the radio spots that did? That’s all testing is. It’s about finding out what … Continue reading
Posted in Business, Customer Loyalty, Sales, Testing and Measuring Your Business
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What makes a Successful Loyalty Strategy?
Remember, you want your strategy to be strong enough to pull in the ‘swinging voters’ – the people who don’t really care where they buy from, or feel equally loyal to two or more outlets. There are a number of … Continue reading
Posted in Business Coaching, Customer Loyalty
Tagged action coach, action coach des moines, action coach iowa, action coach monte wyatt, actioncoach, business coach, business coaching, coach monte, coach monte wyatt, executive coach, monte wyatt, top business coach, top executive coach
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